ABOUT THE COURSE
This 3-day course offers tools, skills, and ideas necessary to communicate a carefully crafted message to your intended audience. Training will include a number of mock training scenarios as well as "on-camera" exercises for every course participant. Learn how to work effectively with your local media, as well as handle a crisis when it arises. The BASIC PIO course is designed to help prepare you for the challenging, fast-paced media world of today.
INTERVIEW LIKE A PRO
Become more confident, comfortable and effective when providing interviews to the media and your community.
CREATING AN EFFECTIVE MESSAGE
Learn to communicate effectively with the media, AND your community.
BUILDING BETTER MEDIA RELATIONSHIPS
Learn tools and strategies to help you build or rebuild relationships with your local media representatives.
